Nxdomain redirect revenue

Mon Sep 26 14:25:05 UTC 2011

On Sep 26, 2011 1:29 AM, "Florian Weimer" <fweimer at bfk.de> wrote:
>
> * Cameron Byrne:
>
> > It is very important to ask the redirect partners about yields...
meaning,
> > you may find that less than 5% of nxdomain redirects can be actually
served
> > an ad page because 95%+ of nxd are printer lookups and such that cannot
be
> > served an ad page.  Then from that less than 5% pool, the click through
> > rates are around 1%
>
> Is this with strict NXDOMAIN rewriting, or were existing names
> redirected as well?  (AFAIK, most platforms do the latter, hijacking
> bfk.de, for example.)
>

I have no experience with hijacking real names, which others have noted is
evil.

Cb
> --
> Florian Weimer                <fweimer at bfk.de>
> BFK edv-consulting GmbH       http://www.bfk.de/
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