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Barry Shein bzs at
Fri May 24 17:47:52 UTC 2013

You're thinking like an engineer.

Think like a marketer.

They expect less than 1% response on paper mail advertising.

Now, compare and contrast your idea of a reasonable confidence level
and theirs.

        -Barry Shein

The World              | bzs at           |
Purveyors to the Trade | Voice: 800-THE-WRLD        | Dial-Up: US, PR, Canada
Software Tool & Die    | Public Access Internet     | SINCE 1989     *oo*

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