Interesting new spam technique - getting a lot more popular.

Thu Jun 15 18:35:02 UTC 2006

"chuck goolsbee" <chucklist at forest.net> wrote:
> Anyway, if somebody could enlighten me to definitive proof, or stated 
> policy by Goo... er "search engines", that confirms this "search engine 
> result optimization by blatant abuse of IP addresses" I'd appreciate it. I 
> for one believe it is bunk dreamt up by somebody trying to sell something. 
> If it is true though, I would have to say that it "is evil" and I would 
> imagine many folks here (and not to mention ARIN, RIPE, et al) would 
> agree.

Is it true?  I don't know, but a quick google search returns everyone 
talking about it as if it is true.

If it is true, is it sort of gaming the system?  Yes, I suppose so.

Instead of pulling 1 block of 30 from your IP allocation tool, you have to 
pull 30 blocks of 1.  This is more administrative work and I can completely 
understand why someone might refuse to do it just because it is a silly 
hassle.

But how could this possibly be IP abuse or evil (except perhaps in the eyes 
of the search engines)?  What difference does it make to ARIN if I give a 
customer 30 IPs from a single /24 or 30 IPs from 30 different /24s?  It 
makes little difference to me and is trivial to do in my topology since I 
already have 30+ /24s on the interface.  So, I do so simply because I can't 
think of any reason not to.  It is slightly more work to document the IPs 
since they each have to be put into my database instead of a single range, 
but this is handled by the server people. 